On August 31 I wrote a post about IKEA’s use of 3D artistry when creating beautiful images for their catalogs. Many of the catalog product and room images are not photographs at all, but computer generated 3D images.

Well, IKEA has produced a short, very funny, pun-filled video that describes its new catalog “device” called the bookbook that offers all the features of popular tablets: light weight, page turning with a swipe of the finger, loaded with lots of data, high-resolution display of images, and more.

After you see this video, you will definitely want to get your own IKEA catalog!

Watch the video here.